Tapflo – graphic guidelines
“The logotype, together with typographical rules is the foundation of the graphic design which gives the recipient a clear signal who we are” … it is about exceeding customer expectations and adding more emotion to our brand.
This manual intends to be a guideline to give Tapflo a visual profile. It shall regulate the framework for staff, designers and advertisers in order to give our operations a profile which clearly indicate who we are and that Tapflo is united all around the world.
The manual must be known by everyone within the organization. The use of it should pre-vent random and unclear design and production of printed material, brochures, websites, give-ways, business cards etc which aims to present Tapflo.